Next 100 Years
Celebrating its 100th anniversary, BMW Group unveiled four of their Vision Next 100 vehicles for BMW, MINI, Rolls-Royce, and Motorrad. We created a social campaign to drive attendance and awareness of its final journey, the BMW Motorrad Vision Next 100 unveiling in Santa Monica, CA.
D-Day -8
D-Day -6
D-Day -4
D-Day -2
Pre Launch Site
D-Day:
Unveiling on Facebook Live
Post Launch Site
Previous Project
Ultimate Driver
Next Project